CMK Habitat
Industry: Hospitality – Budget Hotel
Location: Ernakulam, Kochi, Kerala
Objective:
- To bridge the gap between room nights available and what was getting booked through diff channels.
- Increase Occupancy and awareness
Strategy: Performance Marketing & GMB
Solution
Action Taken
- Enquiry by running ads on Google/ FB
- Redirect Campaigns to increase traffic to booking platforms like Booking.com, MakeMyTrip, and Agoda.
- Boosted visibility on internal marketplaces such as MakeMyTrip and Goibibo.
Result
- Significant revenue increase, with June 2023 revenue at ₹31k and June 2024 revenue at ₹77k on MakeMyTrip.
- Nearly doubled the revenue.
- GMB giving regular leads of up to ___ monthly
CMK
Industry: Hospitality – Budget Hotel
Location: Ernakulam, Kochi, Kerala
Objective:
- To bridge the gap between room nights available and what was getting booked through diff channels.
- Increase Occupancy and awareness
Solution by WSS:
- Strategy: Performance marketing & GMB
- Actions Taken:
- Enquiry by running ads on Google/ FB
- Redirect Campaigns to increase traffic to booking platforms like Booking.com, MakeMyTrip, and Agoda.
- Boosted visibility on internal marketplaces such as MakeMyTrip and Goibibo.
- Results:
- Significant revenue increase, with June 2023 revenue at ₹31k and June 2024 revenue at ₹77k on MakeMyTrip.
- Nearly doubled the revenue.
- GMB giving regular leads of up to ___ monthly
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